Branding & Identity
Moscout
Organization for children and teenagers who live in the megapolis
Our organization is dedicated to providing essential skills for a safe and comfortable life in a bustling urban environment.
To create a cohesive design, it was crucial to blend natural elements with urban elements. We achieved this by incorporating broken lines and natural hues, and chose a bright blue color as a wayfinding tool to evoke a sense of familiarity with urban environments.